JD Power Initial Quality: Ford Rises 7 Spots!

July 3rd, 2017 by

JD PowerJD Power Initial Quality Study

You’ve heard of JD Power, right? Well, Ford recently leapt all the way to number two of all of the non-premium brands in JD Power’s 2017 Initial Quality Study. This just so happens to be Ford’s best ever ranking in this particular study.

JD Power31st YearJD Power

This was the study’s 31st year. In the past year, Ford corrected over 85 problems per 100 vehicles. This is down from 102 last year. Ford was among three other brands that tied for fourth place. Last year, Ford placed eleventh. That is a serious accomplishment.

“As Ford accelerates the pace of innovation, we believe this best-ever quality ranking demonstrates our new technologies are reliable and easy to use,” said Bennie Fowler, group vice president, Quality. “The rapid improvements rated by third-party quality experts such as JD Power motivate us to improve our fitness even more as quality is a race that’s never finished.”

The Ford Mustang and the Ford Expedition both won first place quality honors in their segments. Seven other Lincoln and Ford vehicles placed among the top three places in their segments as well. Every year, Ford is working their hardest to improve and advance technology, safety and driver-assist features.

We’re Honored!

This accomplishment is absolutely fantastic! Beach Automotive is honored to sell Ford and Lincoln vehicles to the great residents of the Grand Strand. We have all the award winning Ford and Lincoln vehicles available on the lot. You should truly stop by and take a test drive.

If you’ve never had the pleasure of driving a Ford or Lincoln vehicle in the past, you really should. Give Beach Automotive a call today and we’ll set up everything for you! Our knowledgeable staff a call and we’ll schedule your VIP Test Drive when it’s convenient for you.  Please don’t wait though, these awesome Ford and Lincoln vehicles don’t stay on the long for very long.

Posted in Awards, Ford Cars, Ford SUVs